“If we don’t change our way of life, we may no longer have a life to change” by António Guterres at the opening of the Climate Summit in Madrid.

We know that it is urgent and emerging those sustainable products arise to ensure the continuity of the earth’s natural resources. We all heard, read, and talked about it, but is it enough?


After all, what is sustainability? It is a system that can maintain or renew itself and that arises to ensure the survival of the planet’s natural resources. More specifically, environmental sustainability is the balanced and conscious management of the environmental resources, avoiding waste.

Do you know how to be sustainable? The basis of Sustainability is on the idea of sustainable development. It should allow the evolution of the economic and human system without the deterioration and degradation of the environment. How do we make this a reality? It isn’t easy to change human habits, but if we think that we have no other way out, this becomes our only path.

Reminding the preference should be for the use of renewable and clean energies. Fossil fuels not only pollute, but they also run out. The clean energies are solar, wind, hydroelectric and geothermal. Portugal is a champion country in the use of renewable energies. The 50% of clean energy that we use already exceeds the non-renewable energy, with an approximate value of 42%.

Who doesn’t remember the Portuguese Ponto Verde advertising campaign in which the main character was the chimpanzee Gervásio? If he could do it, so can we! Since 2000, when the campaign came out, the Portuguese have learnt to separate waste and recycle. We already do it naturally, but we always need more and better. Now Gervásio appeals to the circular economy through the slogan “Innovate, Evolve and Recycle“.

Non-polluting transports, such as the bicycle or electric cars, are our future today. Apart from some of them help to maintain physical well-being, they are also a way of preserving the planet. In some countries, the bicycle is the main transport for journeys home-work and vice-versa, and there are also lanes dedicated only to this type of traffic. In Portugal, cycle lanes are already gaining space in cities, and many people choose to exchange their cars for bicycles. Do you also use your bicycle in your daily life? Find a unique wooden bicycle model in our online shop.

Do you know any Eco-Friendly products? Brands are increasingly investing in the use of sustainable and environmentally friendly products. Do you know of any material with these characteristics?

Cork – Portugal is the world leader in the exportation of this material with 1001 uses. It is a pleasant-looking material and very versatile when transformed. It can easily be carved, cut and combined with other materials. Cork is removed from cork oaks after the first 25 years, without damaging the tree. The first cork harvested is less manoeuvrable, so it is usually used for paving houses. The cork will only be harvested again after nine years and so on. It is an ecological, biodegradable, renewable and recyclable material that deserves all the time it takes to be transformed.

In Mar d’Estórias’ store and online shop, you can find several products with this rich and 100% Portuguese material. Get to know all the cork products here.


Bamboo – It is a plant that takes our thoughts to Asia, but in Portugal, it is in the Alentejo that the largest bamboo nursery in Europe exists. This herb has fast growth, and its consistency is hard and resistant, just like wood. The cultivation of this plant brings advantages for the environment because it absorbs a large amount of carbon dioxide and produces 35 times more oxygen than a group of trees. When cutting bamboo for objects production, the plant doesn’t die, self-regenerates. When we use products made from this material, we can throw them away without weighing on our conscience because they are biodegradable and recyclable.

At Mar d’Estórias, you can also find products from this environmentally beneficial material in toothbrushes. Find the toothbrushes for adults and children here.


 Piñatex – The question that must be running through your mind is: what is Piñatex? We explain! An alternative was thought to decrease the use of leather in clothing and accessories, and that alternative comes from pineapple. In other words, from the fibres present in the leaves of this delicious fruit, the solution was found to produce a non-woven fabric that results from the leftovers of the fruit harvest. The result is durable and resistant, just like animal leather and can be used to make clothing, accessories such as shoes and bags, and even furniture. This idea came from the designer Carmen Hijosa in Spain but was developed in the Philippines and is now spread all over the world. This vegan leather, Piñatex, is cheaper and lighter than leather of animal origin.

A Portuguese brand decided to combine its cork-soled shoes with Piñatex, allowing you to have beautiful and eco-friendly shoes. Your footprint will be smaller and smaller. Find these shoes in our shop.


Being ecologically sustainable is urgent and necessary if we want to continue living on a safe planet! Fortunately, there are already brands with this awareness that transform what is familiar to us, into something better for the environment. Our duty is, taking care of today, to live better tomorrow!